the ballad of lolly-licking girls and the grinning lad

I hate the TATA Capital commercial. Many may find it 'cute' but I despise it from the core of my heart. This is how it goes: Two girls. About 7-8 years old. In seemingly raggedy dresses find an antique coin while rummaging through stuff in a very 'run-down' looking house. (We don't know if they live in this house or if they are employed as child labours, gosh! But they look very well off with nice long twin pony-tails and smiling faces that are radiantly clean, a far cry from the very famous Jamal Malik of Slumdog Millionaire.) Off they run to the ice-lolly (gola, in popularspeak!) vendor in the hope of buying ice-lollies with that antique coin. (They think: "Aww...cho-chweet!". I think: @#$#@%**) The vendor looks at the coin, turns it around in his fingers and gives the angry expression: "Nahin chalega!" (Read: Slowdown ke bazaar mein antique coins kaun leta hai bitiya! Chawanni athanni mill jaye yahi badi baat hai!! Or During the slowdown, one is lucky to make earnings of 50 paise...antique coins!!Ha ha ha!Silly girls!)

Dejected, the girls take back the coin, walk over to the side. The younger one stares longingly at the golas made by the Gola-man. (They think: "Aww...poor little poor girl!" I think:*$#@@##) While the girls are sitting near a railing of what seems to me to be a park, they wonder what to do. Enter: Young lad of about 11-12 years old, grinning ear to ear. Girls smile coyly. (At this age! Gosh!) Lad asks for the coin. Girls, discuss it over (with what seems to me to be just by nodding their heads!) and hand the coin to young grinning lad. Lad, still grinning, 'examines' the coin. ("Silly girls. Don't know zilch about the 'valuation' of this piece of antique.") Lad's expression: wait a moment girlies, BRB!

Grinning lad pedals all the way across the town, which seems to me to be a hill-station. Simla, if I am not mistaken. He stops at an antique shop and goes to the counter marked: EXCHANGE COIN! Eureka eureka!! Grinning lad has done it! (They think: "Aww...smart boy na?". I...smirk.) Antique man is impressed by grinning lad's presence of mind. Grinning lad smiles smugly too. (A 'man' thing I guess!) In the next scene, lad hands two pink ice-lollies to the two girls. They are beside themselves with joy. Grinning lad has done it again! Way to go grinning lad!! A prototype of all men. The man's man.

Its no surprise that the girls are shown close-up, licking their lollies from various angles while grinning lad...er...grins. He even shakes his head in the manner of: Carry on girls...

Thank you TATA Capital for reminding us that women are such airheads that they know zilch about the value of money. So we NEED a man to take care of the money matters. While the women go gaga about ice-lollies.

What a shame.